- evaluative criteria
- /ɪˌvæljuətɪv kraɪ'tɪəriə/ plural nounthe criteria used to compare different products or services
Marketing dictionary in english. 2015.
Marketing dictionary in english. 2015.
Decision-making paradox — The word paradox (parádoxon (παράδοξον) in Greek) comes from the Greek words para (meaning against, contrary to) and doksa or doxa (meaning belief, understanding). A paradox is a seemingly true statement or group of statements that lead to a… … Wikipedia
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